Wells Fargo









Utilizing the capabilities of Fan365, Wells Fargo partnered with Learfield IMG College and SME to create a digital campaign promoting the College Fandom Frenzy sweepstakes that targeted fans at key schools. By “delivering the right content to the right fan”, the campaign was deemed a triumph.
DAILY IMPRESSIONS
DISPLAY CLICKS
AGGREGATE CTR
(140% Lift on Industry Benchmarks)
Utilizing the capabilities of Fan365, Wells Fargo partnered with Learfield IMG College and SME to create a digital campaign promoting the College Fandom Frenzy sweepstakes that targeted fans at key schools. By “delivering the right content to the right fan”, the campaign was deemed a triumph.
DAILY IMPRESSIONS
DISPLAY CLICKS
AGGREGATE CTR
(140% Lift on Industry Benchmarks)
LOCATIONS
183 Madison Ave, Ste 1701
New York, NY 10016
212.924.5700
SF
900 Larkspur Landing Circle
Suite 900-125
Larkspur, CA 94939
844.214.6693
CONTACT
NEW BUSINESS
Conor O’Flaherty
Managing Director
coflaherty@smebranding.com
Walter Whitman
Chief Creative Officer
walt.whitman@learfield.com
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