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We are brand-builders. Creators. Storytellers. Disruptors. Ambassadors to your audience, identifying and engaging them in a very real and meaningful way across all channels and platforms. We use data to understand the mind, then craft it into a distinct and unified brand that Wins the Heart.
AFCU Case Study

AFCU

Here For You

USYS Case Study

USYS

The Path for Every Player

AFCU Case Study

AT&T

Show Your School Spirit

AFCU Case Study

SHSU

Eat ‘em up Kats

AFCU Case Study

WELLS FARGO

College Fandom Frenzy

AFCU Case Study

KENTUCKY DERBY

America’s Race

USYS Case Study

ALLSTATE

#GoodHandsChallenge

USYS Case Study

MINNESOTA WILD

The State of Hockey

AFCU Case Study

COLLEGE FOOTBALL

Celebrating 150 Years

USYS Case Study
USYS Case Study
USYS Case Study
As part of the Learfield IMG College network, we have another tool at our disposal: a proprietary fan database that gives us an insider’s perspective on brand audiences, allowing us to maximize the impact of our creative expertise.
From strategy and positioning to identity, branding and integrated digital and social campaigns, here are some of the clients we’ve had the privilege of working with over the past three decades.

“The world was watching, and we had one chance to get our branding right. We chose SME.”

—Tim Leiweke, Former President & CEO; Anschutz Entertainment Group
Give us a call, drop us an email or just pop by one of our studios.

LOCATIONS

NY
183 Madison Ave, Ste 1701
New York, NY 10016
212.924.5700

SF
900 Larkspur Landing Circle
Suite 900-125
Larkspur, CA 94939
844.214.6693

CONTACT

NEW BUSINESS
Conor O’Flaherty
Managing Director
coflaherty@smebranding.com

Walter Whitman
Chief Creative Officer
walt.whitman@learfield.com

A Learfield IMG College Company
© 2021 SME II, LLC